Milestone Two Guidelines and Rubric.html
OL 665 Milestone Two Guidelines and Rubric
Overview
Not-for-profit organizations require leaders who can manage them as businesses and also understand the needs of the communities they serve. Inspirational leaders can help not-for-profit organizations achieve their missions and reach their altruistic goals. In addition, good communication practices promote positive public relations and attract supporters.

Prompt
Analyze the leadership strategies and communication practices of the not-for-profit organization you chose for your strategic analysis.

Specifically, address the following critical elements:

Introduction: Introduce your chosen organization. Include background information relevant to communicating your strategic analysis. Consider when, where, and how the organization was founded.
Analysis:
Leadership:
Discuss the specific board structure present in your chosen organization, including the benefits of this structure.
Discuss the current management strategies for recruiting, using, and retaining human capital, including to what extent a succession plan is in place.
Evaluate the current leadership strategies and organizational structure for strengths and weaknesses in managing boards, volunteers, and staff.
Communications:
Discuss the organization’s current communication strategies internal and external, for promoting the organization’s shared values.
Discuss the organization’s public relations strategies and specific branding techniques.
Evaluate the current communication strategies for opportunities for advancing the goals of the organization both internally and externally.
Conclusion: Write a conclusion to your paper that summarizes the organization’s leadership strategies and communication practices.
What to Submit
Submit a 3- to 4-page Microsoft Word document (not including the title page or references) with double spacing, 12-point Times New Roman font, one-inch margins, and APA formatting.

Milestone Two Rubric